#Pantone swatch code#

Spot color is a printing term meaning a single, solid color of ink, as opposed to process color (CMYK). (Image courtesy Pantone) What are spot colors? Pantone is a language, a system, a knowledge base, and a whole family of products. The company is now the world standard for color mixing and matching, along with color trend forecasting and color consulting. In 1962, he bought out their technology and renamed it Pantone. He brought his chemistry knowledge to the table, systemizing their ink production. It began in the 1950s when two brothers in New Jersey who owned a company called M & J Levine Advertising hired a guy named Lawrence Herbert to run the printing size of their business. Pantone is the company best known for developing their proprietary Pantone Matching System (PMS), the much-loved and widely-used color space and management system used across industries like graphic design, fashion, product design, textiles, and commercial printing. Plus links to some tools available online that will help make sure the colors you want are the colors you get. Here’s a quick guide to what the Pantone system is, how it works, how you can use it to color your latest project, and more.

#Pantone swatch code#

The Pantone company’s solution to this age-old problem is the gold standard of the creative industries: a universal color system that assigns a numeric code to each of almost two thousand spot colors, that is referenced across platforms and materials all around the world. How about periwinkle blue? Or is periwinkle more of a purple? Exactly. If you tell someone “sky blue”, are you both thinking of the same color? Most likely not. The problem is we all experience colors differently– and imagine them differently. Choosing colors can be one of the most important decisions for your designs, brand, clothing, or home interiors.